How Atlassian Built a $10 Billion Growth Engine

“We’ve had a lot of smart people who wouldn’t join the company or give us money or advise us because [our business] made no sense to them.” — Mike Cannon-Brookes,… Keep reading

How an Anti-Growth Mentality Helped Basecamp Grow to Over 2 Million Customers

“How much is Basecamp worth? I don’t know, and I don’t care.” – Basecamp Founder & CEO, Jason Fried There’s a common roadmap for SaaS growth. Build a product that… Keep reading

How Shopify Grew From a Snowboard Shop to a $10B Commerce Ecosystem

When Tobias Lütke and Scott Lake decided to build an online store in 2004, they had no idea they would end up creating the world’s biggest e-commerce platform. All they… Keep reading

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How Salesforce Built a $10 Billion Empire from a CRM

In 2000, Marc Benioff staged the first theatrical protest that Silicon Valley had ever seen. The CEO of a tiny startup that no one had heard of paid actors to… Keep reading

How to Overcome the Guesswork of Product Development With Hourly Engineering Estimates

I’ve gone into depth about engineering estimates. I shared how I do Technical Research, and then asked Product Habits readers about engineering estimates and shared your findings. By now, we… Keep reading

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